College Planning Consultant

Help families plan and save for college expenses with 529 plans, financial aid strategies, and college funding optimization

Startup Cost
$3,000-$10,000
Difficulty
Intermediate
Time to Profit
6-12 months
Profit Potential
$5,000-$16,000/month

Overview

College planning consultants help families navigate college funding - 529 plan selection and funding, financial aid optimization, scholarship strategies, and college cost analysis.

College costs average $100,000-$300,000+ making planning critical for families.

Services range from comprehensive plans ($1,500-$5,000) to ongoing guidance.

Serving 40-80 families generates $70,000-$200,000 annually with 70-85% margins.

Target clients include parents of young children, families with teenagers approaching college, grandparents funding education, and divorced parents navigating college costs.

Services include 529 plan selection and setup, college savings strategies, FAFSA and financial aid optimization, college cost analysis and comparison, scholarship search guidance, and student loan strategies.

Success requires understanding college funding options and accounts, knowledge of financial aid formulas and optimization, familiarity with college costs and trends, ability to project future costs and savings, and empathy for family college anxieties.

Many college planners are financial advisors offering specialization, host college planning workshops, provide financial aid optimization services, work with college admissions consultants, and potentially sell insurance or investment products alongside planning.

Required Skills

  • College Planning
  • Financial Aid
  • 529 Plans
  • Education Funding
  • Family Communication

Pros and Cons

Pros

  • Emotional topic motivates family action
  • Clear niche and target market
  • Workshops generate qualified leads
  • Long planning horizon for relationships
  • Can combine with broader financial planning

Cons

  • One-time planning versus recurring revenue
  • College costs and aid rules constantly changing
  • Emotional stress around college decisions
  • Competition from free resources
  • Need to stay current with college trends

How to Get Started

  1. Learn college planning and financial aid
  2. Master 529 plans and education accounts
  3. Develop college planning process
  4. Create workshop presentations for leads
  5. Target parents through schools and communities
  6. Build relationships with college counselors
  7. Consider broader financial planning services

Explore More Financial Planning & Advisory Ideas

Discover additional business opportunities in this category.

View All Financial Planning & Advisory Ideas →