Bookkeeping Virtual Assistant

Handle bookkeeping, invoicing, and financial admin for small businesses

Startup Cost
$800-$3,000
Difficulty
Intermediate
Time to Profit
3-6 months
Profit Potential
$4,000-$21,000/month

Overview

Bookkeeping VAs charge $30-$85 per hour or $400-$2,500 monthly retainers per client.

Managing books for 6-15 businesses generates $45,000-$250,000 annually with 75-85% margins after software subscriptions.

In 2025, small businesses need affordable bookkeeping support for transaction categorization, invoicing, bill pay, reconciliation, and basic financial reporting without hiring full-time bookkeepers.

Services include categorizing transactions in QuickBooks or Xero, creating and sending invoices, processing accounts payable, bank reconciliation, generating financial reports, preparing data for tax accountants, and managing receipt organization.

Successful bookkeeping VAs become experts in QuickBooks Online, Xero, Wave, and accounting fundamentals.

Many VAs work with specific industries (e-commerce, contractors, consultants) or business types (solo entrepreneurs, service businesses).

The key is maintaining accuracy, understanding basic accounting principles, and communicating financial information clearly.

Most serve clients on monthly retainers (5-20 hours monthly).

Note: bookkeeping VAs handle data entry and categorization; CPAs and accountants provide tax advice and complex accounting services.

Required Skills

  • Bookkeeping Basics
  • QuickBooks/Xero
  • Accounting Principles
  • Attention to Detail
  • Financial Reporting
  • Excel & Spreadsheets

Pros and Cons

Pros

  • High demand from small businesses needing bookkeeping
  • Stable monthly retainer income
  • Can serve multiple clients simultaneously
  • Develop valuable financial skills
  • Recession-resistant service businesses always need

Cons

  • Need solid understanding of bookkeeping principles
  • Dealing with disorganized client financial records
  • Stress around accuracy and compliance
  • Competition from offshore bookkeepers
  • Income limited without CPA certification

How to Get Started

  1. Complete bookkeeping course and QuickBooks certification
  2. Learn accounting software (QuickBooks, Xero, Wave)
  3. Define service packages (monthly bookkeeping, catch-up, invoicing)
  4. Create professional website and LinkedIn presence
  5. Set competitive rates based on experience
  6. Market to small businesses, contractors, and consultants
  7. Land first 3-4 clients and deliver accurate monthly books

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