Lead Retrieval & Badge Scanning Rental

Lead retrieval rental companies provide badge scanners, lead capture devices, and systems exhibitors use to collect attendee information at trade shows.

With exhibitors needing lead capture and rental per-show pricing attractive, lead retrieval generates revenue of $100,000-$350,000 with 70-90% margins through rental fees and data services.

The business requires lead retrieval device inventory or partnerships, show organizer relationships for badge data, lead management software integration, training and support capability, and data delivery and CRM integration.

Services include badge scanner and lead retrieval device rental, custom lead qualification questions, lead data delivery and exports, CRM integration (Salesforce, HubSpot), training and on-site support, and post-show analytics and reporting.

Revenue through device rental and data services.

Success factors include device inventory or show partnerships, show organizer relationships for badge integration, lead management software capabilities, training and support for booth staff, and CRM integration offerings.

Marketing focuses on exhibitors, sales teams, B2B companies, and show organizers.

With lead capture essential for trade show ROI in 2025, lead retrieval offers data solutions serving exhibitors with integration and support as differentiators.