Trade Show Booth Rental

Booth rental companies maintain inventory of rental exhibit booths, displays, and modular systems exhibitors can rent for individual trade shows.

With exhibitors wanting to test shows or avoid ownership costs, booth rental generates revenue of $170,000-$580,000 with 50-70% margins through rental fees.

The business requires booth inventory investment, modular systems and reconfigurable displays, graphic production and customization, storage and warehouse facility, and installation and logistics coordination.

Services include rental booth packages (10x10, 10x20, island), custom graphics and branding, modular configurations for different sizes, furniture and accessories rental, installation and dismantling, and shipping and logistics coordination.

Revenue through rental fees per show.

Success factors include booth inventory investment in popular sizes, modular reconfigurable systems, in-house graphic printing for customization, storage facility and inventory management, and installation services or partnerships.

Marketing focuses on first-time exhibitors, infrequent exhibitors, testing new shows, and budget-conscious companies.

With rental avoiding ownership costs and flexibility valued in 2025, booth rental offers turnkey solutions serving exhibitors with inventory and customization as major barriers.