Exhibit Lighting & AV Integration

Exhibit lighting and AV specialists design and install lighting, video walls, interactive displays, and multimedia elements for trade show booths.

With booths increasingly using technology and lighting critical for impact, exhibit AV generates revenue of $130,000-$460,000 with 50-70% margins through rental and installation services.

The business requires lighting design expertise, AV equipment knowledge (LED displays, monitors, projectors), electrical and power distribution understanding, interactive technology (touchscreens, VR), and show-site installation capability.

Services include booth lighting design and installation, LED video walls and displays, interactive touchscreens and kiosks, VR/AR experiences, power distribution and electrical, and AV rental and support.

Revenue through rental fees and installation services.

Success factors include lighting design expertise and equipment, LED display and video wall capabilities, understanding show electrical restrictions and costs, interactive technology integration, and show-site installation and support.

Marketing focuses on exhibitors, exhibit houses, corporate marketing teams, and technology companies.

With technology differentiating booths and lighting essential in 2025, exhibit AV offers technical opportunities serving impact with lighting design and technology as major differentiators.