SD-WAN Reseller & Managed Services

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Startup Cost
$15,000-$80,000
Difficulty
Advanced
Time to Profit
12-24 months
Profit Potential
$100,000-$500,000/year

Overview

SD-WAN resellers sell and manage software-defined wide area networking solutions replacing traditional MPLS networks.

With businesses needing connectivity and SD-WAN providing cost savings, SD-WAN services generate revenue of $170,000-$580,000 with 40-60% margins through sales and managed services.

The business requires SD-WAN platform partnerships (Cisco, VMware, Fortinet), networking and WAN expertise, understanding MPLS migration and hybrid WAN, managed services capability, and carrier relationships for connectivity.

Services include SD-WAN platform sales and implementation, MPLS to SD-WAN migration, multi-location WAN connectivity, application-aware routing and QoS, managed SD-WAN services, and carrier-agnostic connectivity.

Revenue through SD-WAN sales and managed services.

Success factors include SD-WAN vendor certifications and partnerships, networking expertise and WAN design, demonstrating cost savings vs MPLS, managed services for ongoing support, and targeting multi-location businesses.

Marketing focuses on multi-location businesses, retail chains, healthcare organizations, and enterprises.

With SD-WAN replacing MPLS and providing cost savings in 2025, SD-WAN reselling offers networking transformation opportunities serving multi-location with expertise and managed services as differentiators.

Required Skills

  • SD-WAN platforms and vendors
  • WAN and networking expertise
  • MPLS and connectivity knowledge
  • Network design and migration
  • Managed services operations
  • Vendor certifications

Pros and Cons

Pros

  • SD-WAN replacing MPLS trend
  • Significant cost savings for customers
  • Managed services recurring revenue
  • Multi-location market opportunity
  • Vendor partnerships and support

Cons

  • SD-WAN expertise required
  • Vendor certifications needed
  • Complex network migrations
  • Managed services demands
  • Competing SD-WAN vendors

How to Get Started

  1. Partner with SD-WAN vendors
  2. Get vendor certifications
  3. Build WAN expertise
  4. Develop MPLS migration methodology
  5. Target multi-location businesses
  6. Demonstrate ROI and savings
  7. Offer managed SD-WAN services

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