Business Internet Reseller
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Overview
Business internet resellers partner with carriers to resell internet connectivity, fiber, and bandwidth to businesses.
With businesses needing internet and resellers earning commissions, internet reselling generates revenue of $120,000-$400,000 with 80-95% margins through carrier commissions and markups.
The business requires carrier partnerships and wholesale agreements, telecom and connectivity knowledge, needs assessment and consulting skills, understanding bandwidth and service levels, and business development capability.
Services include business internet and fiber, dedicated internet access (DIA), SD-WAN and networking, backup internet and redundancy, managed WiFi and networking, and ongoing support and account management.
Revenue through carrier commissions and service markups.
Success factors include carrier partnerships and competitive wholesale rates, understanding business connectivity needs, providing value-added services and support, fast quote turnaround and installation coordination, and building business relationships and referrals.
Marketing focuses on small businesses, multi-location companies, growing startups, and office buildings.
With business internet essential and resellers providing local support in 2025, internet reselling offers connectivity opportunities serving businesses with local presence and support as differentiators.
Required Skills
- Telecom and connectivity knowledge
- Carrier partnerships and wholesale
- Business needs assessment
- Sales and relationship building
- Service level understanding
- Multi-carrier knowledge
Pros and Cons
Pros
- Business internet essential
- Carrier commission revenue
- Local support valued
- Multi-location opportunities
- Recurring residual income
Cons
- Carrier partnerships required
- Long sales cycles
- Installation coordination
- Technical support expectations
- Competition from carriers direct
How to Get Started
- Partner with multiple carriers
- Get wholesale agreements
- Build telecom knowledge
- Develop needs assessment process
- Market to local businesses
- Provide local support advantage
- Build recurring revenue base
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