Personal Athletic Training

Personal athletic trainers provide individualized sport performance training including speed, agility, strength, and sport-specific skills.

With athlete specialization and competitive advantages sought, training generates revenue of $100,000-$360,000 with 75-90% margins.

The business requires training facility or field access, performance equipment, certifications (CSCS, NSCA), and sport science knowledge.

Services include speed and agility training, strength and power development, sport-specific skill work, injury prevention, performance testing, and mental training.

Pricing typically $75-$200 per session or package rates.

Success factors include strength and conditioning certification, understanding periodization and programming, working with high school and college athletes, measuring and demonstrating performance gains, and building reputation through athlete results.

Marketing focuses on competitive athletes, sports teams, and results/testimonials.

With athletic performance training science-based and competitive in 2025, personal training offers performance opportunities.