Plant & Garden Boutique

Plant boutiques sell indoor plants, succulents, and trendy planters with modern aesthetic and plant care.

With houseplants trendy and plant parenthood popular, plant boutiques generate revenue of $85,000-$290,000 with 60-80% margins through retail and workshops.

The business requires plant knowledge and care expertise, retail space with proper lighting, plant sourcing from growers, modern planter and pot inventory, and plant care education.

Products include trendy houseplants (monstera, fiddle leaf fig, pothos), succulents and cacti, modern ceramic planters and pots, plant care tools and fertilizers, macrame hangers and stands, and propagation and workshops.

Revenue through plant sales, accessories, and workshops.

Success factors include plant care expertise and advice, sourcing healthy plants from growers, curating trendy and Instagram-worthy plants, modern aesthetic and beautiful merchandising, and teaching plant care workshops.

Marketing focuses on millennials, plant parents, apartment dwellers, and gift buyers.

With houseplants trendy and biophilic design valued in 2025, plant boutiques offer green retail opportunities serving plant lovers with care expertise and curation as differentiators.