Premium Nut Butters & Spreads

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Startup Cost
$10,000-$50,000
Difficulty
Intermediate
Time to Profit
6-12 months
Profit Potential
$50,000-$250,000/year

Overview

Artisan nut butter makers produce small-batch nut butters, seed butters, and specialty spreads with unique flavors and quality ingredients.

With nut butter mainstream and protein snacks popular, nut butters generate revenue of $85,000-$290,000 with 65-80% margins through online, retail, and wholesale.

The business requires recipe development expertise, commercial grinder and food processor, commercial kitchen access, nut and seed sourcing, and FDA labeling compliance.

Products include almond, cashew, and peanut butters, specialty nut butters (pistachio, hazelnut), seed butters (sunflower, pumpkin), flavored and mix-in varieties, protein and superfood spreads, and single-serve and bulk sizes.

Revenue through online, wholesale, and specialty retail.

Success factors include unique flavor combinations and mix-ins, using quality nuts and organic ingredients, creamy or crunchy texture perfection, appealing branding and jars, and building health and fitness following.

Marketing focuses on health-conscious consumers, gyms, specialty stores, and online.

With nut butter popular and protein valued in 2025, nut butters offer spreadable opportunities serving health-conscious consumers with unique flavors and quality as differentiators.

Required Skills

  • Recipe development
  • Nut butter grinding and texture
  • Commercial food production
  • FDA labeling
  • Nut sourcing
  • Branding and marketing

Pros and Cons

Pros

  • Nut butter mainstream
  • High profit margins
  • Protein and health demand
  • Online sales capability
  • Unique flavor differentiation

Cons

  • Commercial grinder investment
  • Allergen considerations
  • FDA labeling requirements
  • Nut costs variable
  • Shelf life and oil separation

How to Get Started

  1. Develop nut butter recipes
  2. Acquire commercial grinder
  3. Secure commercial kitchen
  4. Get FDA compliant labels
  5. Create branding and jars
  6. Build online store
  7. Pursue wholesale accounts

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