Artisan Honey & Bee Products

Artisan honey producers (beekeepers) harvest and sell raw honey, varietal honey, and bee products.

With raw honey valued and local food supported, honey production generates revenue of $85,000-$290,000 with 70-85% margins through farmers markets, online, and wholesale.

The business requires beekeeping expertise and hive management, beekeeping equipment and protective gear, honey extraction and bottling equipment, multiple hive locations for varietals, and FDA labeling compliance.

Products include raw unfiltered honey, varietal honey (wildflower, clover, orange blossom), comb honey and honeycomb, beeswax products (candles, balms), pollen and propolis, and gift sets and sampler sizes.

Revenue through farmers markets, online, wholesale, and value-added products.

Success factors include beekeeping skills and hive health, producing varietal honey from specific plants, extracting and bottling without overheating, farmers market and local presence, and creating value-added bee products.

Marketing focuses on farmers markets, health food stores, local consumers, and online.

With raw honey valued and local pollinators supported in 2025, artisan honey offers sweet opportunities serving honey lovers with raw quality and local sourcing as differentiators.