Senior Aquatic Therapy & Water Exercise

Senior aquatic programs provide water exercise and therapy taking advantage of buoyancy and resistance for seniors with arthritis and joint limitations.

With water exercise ideal for aging bodies and 27+ million arthritis sufferers, programs generate revenue of $95,000-$340,000 with 70-85% margins.

The business requires aquatic fitness or therapy certification, warm water pool access, specialized equipment, and lifeguard.

Services include arthritis water exercise, post-rehab aquatic therapy, balance and gait training in water, deep water running, aquatic Tai Chi, and hydrotherapy.

Pricing typically $12-$25 per class or therapy sessions $60-$100.

Success factors include warm water pool access (therapeutic warmth), aquatic therapy or fitness certification, working with arthritis and orthopedic patients, understanding aquatic adaptations, and partnering with rehab facilities.

Marketing focuses on arthritis patients, orthopedic rehab, and physicians.

With water exercise ideal for aging bodies and arthritis prevalent in 2025, aquatic programs offer low-impact opportunities promoting pain-free movement.