Real Estate Virtual Assistant

Provide specialized virtual assistant services to real estate professionals

Startup Cost
$1,500-$5,000
Difficulty
Intermediate
Time to Profit
3-6 months
Profit Potential
$6,000-$29,000/month

Overview

Real estate virtual assistants charge $15-$40 per hour or $1,200-$4,000 monthly retainers.

Supporting 5-12 real estate professionals generates $75,000-$350,000 annually with 75-85% margins.

In 2025, real estate agents increasingly hire specialized VAs handling administrative tasks, marketing, and client coordination.

Services include MLS listing entry and management, managing CRM and lead follow-up, scheduling showings and appointments, social media posting and management, email and calendar management, creating marketing materials, database management and maintenance, and transaction coordination support.

Successful real estate VAs understand real estate software and processes (MLS, Zillow, CRM systems), maintain organized systems for agents, respond quickly to agent needs, handle multiple agent clients simultaneously, and stay updated on real estate platforms.

Most work on monthly retainers ($1,200-$4,000) rather than hourly.

Can serve 5-12 agents simultaneously depending on services and agent production.

Real estate specialization commands higher rates than general VA work ($25-$40 vs.

$15-$25).

Virtual work from anywhere.

Marketing through real estate brokerages, agent groups, and real estate communities.

Required Skills

  • Real Estate Processes
  • MLS Systems
  • CRM Software
  • Social Media
  • Organization
  • Communication

Pros and Cons

Pros

  • Work remotely from anywhere
  • Recurring monthly retainer income
  • Can serve multiple agents simultaneously
  • Higher rates than general VA work
  • Growing market of agents needing help

Cons

  • Need real estate industry knowledge
  • Agents expect availability during business hours
  • Juggling multiple agent client demands
  • Agent production affects your workload/income
  • Need proficiency in multiple real estate tools

How to Get Started

  1. Learn real estate processes and software (MLS, CRMs)
  2. Develop real estate VA service packages
  3. Set pricing ($1,200-$4,000 monthly per agent)
  4. Create website targeting real estate agents
  5. Market through real estate brokerages and agent groups
  6. Land first 2-3 agent clients
  7. Scale to 5-12 agent clients with systems

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