In-Home Pet Boarding (Cage-Free)

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Startup Cost
$3,000-$18,000
Difficulty
Beginner
Time to Profit
4-8 months
Profit Potential
$40,000-$200,000/year

Overview

In-home pet boarding provides cage-free boarding in your home creating home-like environment for small groups of dogs.

With home boarding preferred over kennels by many and platforms enabling, in-home boarding generates revenue of $65,000-$240,000 with 80-95% margins.

The business requires pet-safe home, fencing if yard, pet supplies, crates for safety, and platform membership or insurance.

Services include small-group home boarding, cage-free environment, individual attention, medication administration, photo updates, and accepting only compatible dogs.

Pricing typically $35-$70 per dog per night.

Success factors include truly home environment and individual attention, careful dog compatibility screening, limiting numbers for quality, building repeat clients, and reviews and reputation.

Most home boarders use Rover initially then transition to direct clients.

Marketing starts with Rover/Wag, then direct repeat clients and referrals.

With dogs preferring home environment and owners seeking alternatives to kennels in 2025, in-home boarding offers cozy opportunities from home.

Required Skills

  • Dog care and handling
  • Multi-dog management
  • Dog compatibility assessment
  • Home safety
  • Medication administration
  • Customer communication

Pros and Cons

Pros

  • Very high margins
  • Low startup from home
  • Home-based business
  • Preferred over kennels
  • Recurring clients

Cons

  • Home and family impact
  • Multi-dog liability
  • Limited capacity
  • Home insurance considerations
  • 24/7 care responsibility

How to Get Started

  1. Prepare pet-safe home
  2. Get insurance/bonding
  3. Join Rover/Wag
  4. Set capacity limits
  5. Screen dog compatibility carefully
  6. Build reviews
  7. Transition to direct clients

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