Personal Assistant Services

Personal assistants provide administrative support, scheduling, and task management for executives and busy professionals.

With executive assistants in demand and virtual assistance growing, personal assistants generate revenue of $60,000-$240,000 with 65-80% margins.

The business requires computer and software, phone, organization systems, and sometimes office space.

Services include calendar and email management, travel arrangements, meeting coordination, document preparation, expense tracking, and special project support.

Pricing typically $25-$75 per hour or monthly retainers $1,500-$6,000.

Success factors include exceptional organization skills, discretion and professionalism, mastering productivity tools, anticipating client needs, and targeting executives and entrepreneurs.

Most assistants serve 2-5 retainer clients.

Marketing focuses on executive networks, LinkedIn, and business referrals.

With entrepreneurs and executives overwhelmed in 2025, personal assistants offer organized opportunities.