Investigative Journalism & Nonprofit News

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Startup Cost
$30,000-$150,000
Difficulty
Advanced
Time to Profit
24-48 months
Profit Potential
$50,000-$200,000/year

Overview

Investigative journalism organizations conduct in-depth reporting on important issues, funded through philanthropic grants, reader donations, and foundation support rather than advertising.

With investigative journalism declining at traditional outlets and nonprofit model emerging, organizations secure funding of $100,000-$300,000+ annually through grants and donations.

The business requires investigation and reporting expertise, nonprofit status (501c3), grant writing capabilities, and publishing platform.

Revenue comes from foundation grants, individual donations, reader memberships, syndication of stories, and institutional partnerships.

Grant funding typically ranges from $25,000-$500,000 for specific investigations or general operating support.

Success factors include journalistic excellence and impact, building foundation relationships, demonstrating community benefit, transparency and accountability, and compelling storytelling.

Most organizations focus on topics like government accountability, environmental issues, criminal justice, or local community investigations.

The business requires nonprofit structure and grant fundraising skills.

Impact and public service emphasized over profitability.

Marketing focuses on foundations, individual donors, and demonstrating investigative impact.

With local and investigative journalism underfunded and foundations supporting public service journalism in 2025, nonprofit news offers mission-driven opportunities for investigative journalists willing to navigate nonprofit funding model to serve public interest.

Required Skills

  • Investigative journalism and reporting
  • Grant writing and fundraising
  • Nonprofit management and governance
  • Data journalism and FOIA requests
  • Story impact measurement
  • Donor and foundation relations

Pros and Cons

Pros

  • Mission-driven journalism serving public
  • Foundation and grant funding available
  • Journalistic independence from advertising
  • Important investigative work
  • Growing nonprofit news sector

Cons

  • Grant fundraising demands
  • Nonprofit governance requirements
  • Funding uncertainty
  • Long investigation timelines
  • Lower personal income than for-profit

How to Get Started

  1. Establish nonprofit journalism organization (501c3)
  2. Develop editorial focus and investigation areas
  3. Build investigative reporting team
  4. Research and apply for foundation grants
  5. Publish impactful investigations
  6. Build individual donor and member base
  7. Scale through additional grant funding

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