Jet Ski & PWC Rental

Jet ski rental businesses provide personal watercraft rentals by the hour or day to tourists and recreational users at beaches, lakes, and waterfront locations.

With jet ski rentals ranging from $80-$150 per hour and high utilization during peak season, rental operations generate revenue of $150,000-$450,000 annually with profit margins of 30-45%.

The business requires jet skis (typically 4-12 units to start), trailers, fuel storage, docks or beach access, safety equipment, and liability insurance.

Services include hourly and daily rentals, guided tours, safety instruction, and sometimes delivery.

Pricing typically $80-$150 per hour, $300-$600 per day depending on model and location.

Success factors include prime waterfront location, well-maintained equipment, comprehensive safety briefings, and excellent customer service.

Most operations are highly seasonal in tourist locations with peak summer demand.

The business requires significant insurance due to risk and accident potential.

Many operations offer guided tours for additional revenue and reduced liability.

Marketing focuses on tourists, online booking platforms, hotel partnerships, and beachfront visibility.

With jet skiing popular recreational activity and tourists seeking thrilling experiences, PWC rentals offer strong revenue opportunities in high-traffic waterfront locations for entrepreneurs willing to invest in equipment and manage operational and insurance requirements.