Healthy Meal Prep Mobile Service

Healthy meal prep trucks serve customers wanting nutritious prepared meals - fitness enthusiasts tracking macros, busy professionals avoiding fast food, people on specific diets (keto, paleo, whole30), and anyone prioritizing health without time to cook.

Unlike restaurants serving hot meals, you prepare and package meals for customers to take home - grilled proteins, vegetables, healthy carbs, all with nutrition information and macro counts.

You sell individual meals ($10-$15) or weekly packages (5-7 meals for $50-$90).

Initial investment includes refrigerated truck ($45,000-$100,000), food prep equipment, commercial kitchen, packaging supplies, and inventory.

Revenue reaches $120,000-$280,000 annually with 25-35% margins.

Target customers include CrossFit and gym members, bodybuilders and fitness competitors, busy professionals, people following specific diets, and anyone prioritizing health and convenience.

Success requires developing rotating menu with balanced macros, accurate nutrition tracking and labeling, maintaining food safety with prepared meals (shelf life concerns), creating efficient meal prep systems, and building subscription or regular customer base.

Leading meal prep services often offer customization for specific macros, provide weekly subscription plans, partner with gyms and fitness centers, use Instagram to showcase meals and results, and potentially transition to delivery-based business model.

The focus on regular customers versus one-off purchases creates more predictable revenue.

Many operators prep meals 2-3 days weekly and sell at gyms and scheduled locations, different model than daily food truck service.