Office Furniture & Equipment Dealership
Sell office furniture, cubicles, and workplace furnishings
Overview
Office furniture dealers generate $500,000-$3,000,000 annually with 25-45% margins.
In 2025, hybrid work and office redesigns drive furniture demand.
Revenue from office furniture sales ($500-$5,000 per workstation), conference and meeting furniture, ergonomic chairs and sit-stand desks, space planning services ($2,000-$15,000), installation and assembly, and furniture liquidation/resale.
Services include workstations and cubicle systems, executive and conference furniture, ergonomic task chairs, filing and storage solutions, space planning and design, and furniture installation.
Successful dealers provide space planning expertise, represent quality brands (Steelcase, Herman Miller), offer project management for office moves, provide installation services, and maintain inventory for quick delivery.
Businesses and office managers as clients.
Marketing through commercial real estate, office brokers, interior designers, corporate facilities managers, and move coordination companies.
Required Skills
- Office Furniture
- Space Planning
- Commercial Design
- Sales & Project Management
- Installation
- Client Relations
Pros and Cons
Pros
- Recurring business from corporate clients
- Space planning services add value
- Hybrid work redesigns create demand
- Can serve office relocations and expansions
- Manufacturer programs and support
Cons
- Need large warehouse and showroom
- Long sales cycles with corporations
- Installation logistics and labor
- Competition from online sellers
- Economic sensitivity on office spending
How to Get Started
- Become authorized dealer for furniture brands
- Invest in showroom and furniture inventory
- Build space planning capabilities
- Hire sales team and installers
- Market to businesses and facilities managers
- Provide space planning and furniture solutions
- Install and project manage office furnishings
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