Commercial Fitness Equipment Sales

Commercial fitness dealers generate $500,000-$3,000,000 annually with 20-40% margins.

In 2025, fitness centers and wellness facilities invest in quality equipment.

Revenue from cardio equipment ($3,000-$15,000 per unit), strength equipment and weight machines ($2,000-$12,000), free weights and functional fitness ($500-$5,000), equipment packages for gym buildouts ($50,000-$500,000), service contracts, and fitness accessories.

Services include treadmills, ellipticals, and bikes, strength training machines, functional fitness equipment, free weights and benches, gym design and layout services, and equipment maintenance contracts.

Successful dealers provide gym design expertise, offer complete equipment packages, represent commercial-grade brands (Life Fitness, Precor), provide installation, and sell service contracts.

Gyms and fitness facilities as clients.

Marketing through gym franchises, hotels and multifamily, corporate wellness, equipment financing, and fitness industry trade shows.