ADHD & Neurodivergent Coach

Coach ADHD and neurodivergent adults on strategies, systems, and thriving

Startup Cost
$4,500-$15,000
Difficulty
Intermediate
Time to Profit
6-12 months
Profit Potential
$8,000-$38,000/month

Overview

ADHD coaches charge $100-$300 per hour or $800-$3,500 for packages.

Coaching 12-20 clients generates $100,000-$450,000 annually with 85-90% margins.

In 2025, increased ADHD diagnosis in adults creates demand for specialized coaches understanding neurodivergent brains.

Services include creating ADHD-friendly systems and strategies, time management and planning, organization and task initiation, emotional regulation strategies, career and workplace accommodations, relationship and communication skills, managing overwhelm and burnout, and self-advocacy.

Successful ADHD coaches often have ADHD themselves or deep understanding, get specialized ADHD coaching training (PAAC certified), understand neurodivergence not deficit model, provide non-judgmental support, and help clients work with their brains.

Many specialize by population (adults, college students, professionals, women) or focus (career, relationships, organization).

Virtual coaching accommodates ADHD clients well.

Marketing through ADHD communities, social media, and relatable content about ADHD experiences.

Required Skills

  • ADHD Knowledge
  • Neurodivergence Understanding
  • Systems & Strategies
  • Non-judgmental Support
  • Time Management
  • Executive Function

Pros and Cons

Pros

  • Underserved growing market of ADHD adults
  • Clients often deeply appreciate specialized support
  • Can leverage lived ADHD experience
  • Premium pricing for specialized expertise
  • Strong community and referral networks

Cons

  • Need specialized ADHD training for credibility
  • ADHD clients may struggle with coaching consistency
  • Emotional labor supporting ADHD challenges
  • Boundary with ADHD therapy and medication
  • Some insurance coverage requires specific certification

How to Get Started

  1. Get PAAC or specialized ADHD coaching certification
  2. Deeply understand ADHD and neurodivergence
  3. Develop ADHD-friendly coaching systems and strategies
  4. Choose ADHD coaching specialization
  5. Build presence in ADHD communities (Reddit, Facebook)
  6. Create relatable ADHD content on social media
  7. Market through ADHD-informed approach and understanding

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